iBanFirst, the financial services platform aimed at international companies, has become the personal sponsor of Formula 1 driver Romain Grosjean.
Having announced the sponsorship of kitesurf champion Aurélien Pétreau in March 2019, Pierre-Antoine Dusoulier, CEO and founder of iBanFirst, has now announced the start of what he declares a “symbolic and significant” partnership with Romain Grosjean: “Our collaboration with Romain is the opportunity for us to share our strengths and our values with our clients. Formula 1 requires attention, accuracy, innovation and technology - values which are perfectly in line with our brand and our identity.”
Because all companies deserve the same service as large multinationals, iBanFirst offers international payment solutions based on cutting-edge technology, allowing them complete control over currencies and payments.
Romain Grosjean is no stranger to the world of finance. He worked for 3 years in a bank in Switzerland while competing as a junior in motorsport, and has retained an interest in finance and the use of cutting-edge technology.
“Romain knows all about the subtleties of the world of banking and believes in iBanFirst's mission: reaching beyond banking boundaries through technological innovation”, added Pierre-Antoine Dusoulier.
The iBanFirst brand will be visibly displayed on Romain Grosjean’s clothing while competing in the colours of his team.
Romain Grosjean is delighted with this collaboration with an innovative fintech, convinced that success in motor racing, just like in the developing world of startups, is closely linked to technological excellence and an infrastructure at the cutting edge of innovation. “A F1 team and the iBanFirst platform have a lot in common”, he explained. “The pressure to obtain the best results, with the backing of a team, where each person contributes their expertise and works together to ensure a successful team performance.”